The 2010 TravelMole Web Innovations Awards are over for another year with general agreement among the judges that the travel industry is doing a good job of promoting itself on the Web.
Chairman of the judging panel Ric Shreves, founder and partner of Water & Stone, said the quality of this year’s winning entries was quite exceptional.
"G Adventures web design efforts showed a great balance between nice design, rich content and community engagement. A stand out globally, not merely in Asia."
G Adventures took out the Best Website Design category which recognises excellence and usability across websites in the travel industry.
Shreves was joined on the judging panel by Liz Craig, principal - Oneglobe Network; Joe Buhler - Buhlerworks - principal and PhocusWright - Social Web Marketing Consultant and Senior Destination Marketing Analyst for PhoCusWright; Ron Ramanan - founder & managing director GoQuo; Reece Gladstone - consultant TravelZoo; Aaron Koh - consultant and Meraj K Huda - founder/principal of Forumline.com
Meraj Huda said, "The winners in each category have indicated that travel industry-related websites are utilising more and more of the 'best practice' features. There were several finalists and winners that had a balance of rich content, technical competency, as well as functional focus.
"Clean Cruising was a clear winner in its nominated categories for its exemplary use of new technology to make interactive user experience an integral part of the overall e-marketing process."